Archive for April, 2010

Perks Consulting Participates in #140conf NYC

Wednesday, April 28th, 2010

At April’s #140conf in NYC, Oz Sultan, Perks Executive Adviser, spoke on a panel titled “Remembrance in the Real-Time Web.” The panel was based on the idea that the internet is a place where one records his or her legacy, and that social media can serve as a reference to remember and reflect on those who have passed. To hear more, click on the video below:

Perks Consulting Offers Insight On Facebook Ad Policies

Friday, April 9th, 2010

Given Facebook’s new ad copy rules, Perks Consulting Executive Advisor Oz Sultan commented in a follow-up ClickZ article on how companies continue to slip through the cracks by using user profile attributes in ads. Read about how certain companies have been getting around Facebook’s new policies and why the system still has some kinks to iron out.